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EMAIL
We do research to improve email target marketing accuracy.
We work with b2c and b2b
Many list owners make b2c mailing lists available but not their b2c email lists.
Accurate demographic segmentation has been difficult with b2c email lists.
Innovative b2c email solutions are being developed :
- demographic targeting accuracy
- lifestyle targeting accuracy
Many b2b marketers are frustrated by limited access to b2b email addresses.
Innovative b2b email solutions are being developed:
- direct access to email addresses
- greater control over targeted titles
Appending email addresses to existing customer databases is also available.
In addition to research we also offer project management services.
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